15 Apr 2010

Optimal airline bathroom pricing

"In the latest move to squeeze every possible penny from travelers, a discount airline is close to charging flyers a fee to use the bathroom. Europe's Ryanair is preparing to dun travelers $1.50 for each trip to the loo." - Discount airline charging pee fee

$1.50 per visit is a non-optimal pricing scheme for airline bathroom use.  Here is an alternative proposal.  The bathrooms are only available for a single passenger for 5 minutes per hour.  During the 55 minutes between bathroom openings, passengers use computerized screens to bid for the single bathroom slot.   If you assume 100 people per flight, there will generally be at least one passenger who has an almost unlimited willingness to pay.  To further stoke demand, the airline should giving away free food and drink, especially Taco Bell.