13 Feb 2011

D.E.N.N.I.S system for VCs

Demonstrate value: "we invested in Google, Twitter and Facebook"

Engage physically: "Loved your deck, come meet my partners"

Nurture dependency: "Let me introduce you to some people"

Neglect emotionally: [stop returning emails for a few weeks]

Inspire Hope: "saw you on TechCrunch - are you still raising money?"

Separate entirely: "we aren't investing in your space right now"